Bellbottoms, Denim on Denim, Chokers, Berry lips, and the Half-Bun; sounds familiar doesn’t it? Everyone claims these ideas are new and something totally out of the ordinary in the fashion world, but are they? Are current trends really current trends or just a throwback?
It is crazy to see how an idea or trend on social media becomes “in” as soon as someone random starts to wear it or flaunt it. Then it starts to spread like wildfire! Have you ever read the book The Tipping Point by Malcolm Gladwell? If not, you need drop what you’re doing and get on it! The book explains how influences can cross boundaries and cultures; changing something ordinary to extraordinary. It is the same premise as middle school where all you need is that one cool friend. According to Malcolm Gladwell “ That is the paradox of the epidemic: that in order to create one contagious movement, you often have to create many small movements first.”
Lets take chokers for example, they are the latest trend in jewelry. Did you know that they were actually the hottest style in the early 1900’s? A Dutch aristocrat made chokers cool. Then, as the story goes… René Lalique, a hip artistic jeweler made some of the most beautiful chokers ever designed . These chokers were extremely expensive and only the privileged were fortunate enough to wear them. In the late 1920’s, their popularity began to fade as they became known as “Dog Collars” , the kiss of death for anything cool. Chokers were in for a hot second in the 1970’s and the grungy early 1990’s, but then quickly faded. However, the arbiters of all things cool, the Kardashians, with all of their Instagram Insta-fame, have made chokers the thing of 2016 and early 2017.
Edwardian Actress Elizabeth Firth looked stunning in a velvet choker with sterling silver and pearl embellishments.
Drew Barrymore rocked a ribbon-style choker in 1994.
In 2016 Kim Kardashian flaunted her figure in a sexy, but appropriate outfit for a night out…notice her one accessory.
Now you are probably still wondering whether current trends really are current trends? I believe that fashion trends are works of art, but like all art, they borrow from the past.
 Graff, Michelle , The History Behind The Choker, The National Jeweler nationaljewler.com